DRDCT’s Journey with ITC Ltd-MSK

Deepam Rural Development Charitable Trust had implemented ITC’s Prestigious Community Development Programme in Virudhunagar District and Tuticorin District from April 2005 to September 2012. Our experience on working with ITC’s Classmate Education program in Perambalur District and Community Development Programs in Virudunagar and Tuticorin Districts has been quite exciting. All the activities initiated by ITC through our NGO collaboration have yielded exemplary results. Tasting the success of those activities, we propose to expand our scale of operation by adopting Districts in Tamil Nadu to implement women centric developmental activities in the same. We have been instrumental in implementing ITC’s Women Empowerment Programmes in Krishnagiri, Virudhunagar & Tuticorin Districts of Tamil Nadu from 2014 April onwards and hold high amount of interest in continuing and expanding the initiative further into Krishnagiri, Virudhunagar & Tuticorin Districts of Tamil Nadu in the financial year 2016 -2017.

We the DRDCT also implemented the ITC’s NRM programs in Trichy, Dindigul and Sivagangai Districts. The NRM program in Thuraiyur Taluk, Trichy District is well appreciated by the beneficiary farmers and the officials of Government of Tamil Nadu. We have created good impacts on IPM techniques (Organic Farming) in chilly cultivation. It is a milestone in the history of ITC’s CSR activities.

The Soil and Moisture Conservation Programs (SMC) carried out in Krishnagiri and Theni districts during the last financial year 2015-16 also over welcomed by the beneficiary farmers. Now we can sure that 99% of the farmers of Krishnagiri & Theni districts are well known about ITC Ltd., and its CSR activities.

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